I want to say welcome to 2021 with the expectation that things will be different. However, it doesn’t look like the Covid-19 situation will go away any time soon. We all have to adapt and accept the so-called “new normal”. Life will never be the same. Technologies will become even more important in driving changes.… Read More Year in Review – valuable lessons I learnt in the lost year (part 2)
This year is strange. It’s the nicest description I could come up with at least for myself. I lost my job in marketing and am now working in logistic and operations. Strategy is still my passion. And I survive in the new area because of my strategy background. I learned so far that businesses –… Read More Year in Review – valuable lessons I learnt in the lost year (part 1)
As a marketer, we all love this small piece of code embedded in user’s browsers called cookies. As a consumer, are you annoyed with those online advertising that follows you everywhere? I didn’t think much about the cookie topic until I saw more articles reminding marketers to prepare for the end of third-party cookies. I… Read More What would marketers do when cookies are not sweet anymore?
I just finished reading a book about Tim Cook, Apple CEO. I can safely say that he is now my new (book) mentor. I didn’t know about him or his leadership much until I read this book. My initial perception of Tim was that he is an operation guy who helped shape Apple’s logistics. He… Read More Beware my friends, the end of advertising is near
Welcome to the SEO starting guide part 2. If you just find this article, I started the part 1 guide here. My goal for these 2 part articles is to help the people who don’t know SEO but want to learn how SEO works. There is no doubt that there are tons of SEO resources… Read More A starting guide to learn SEO – part 2