Learning marketing from Gwyneth Paltrow

“Her marketing is effective and skillful, yet deceptive. She promotes treatments that don’t work. They are scientifically impossible and potentially harmful. Goop’s content is full of medical misinformation. Women buy packages of nothing for big money” The above summarises Gwyneth’s marketing technique. It’s not what I want to encourage us marketers to do. However, they… Read More Learning marketing from Gwyneth Paltrow